The Full Story
When I was eight years old, I used to play "Account Executive" with my mom. My executive name was Miss Devers and I was a CEO. I used to get with-drawl slips from the bank whenever I ran errands with her and those were my "files." I had a Carmen San Diego toy computer that was my laptop where I stored all the "account information." I was in charge, calling the shots and having fun. Thinking back, I realize that being a business owner was my true destiny and Miss Devers, was simply a pleasant foreshadow to a very long and successful entrepreneurial career ahead.
My name is Serena
After founding and operating my fitness company for 15 years, I have become an expert in not only running a successful startup on a shoestring budget, but also in representing brands through partnerships on-air and at launch events.
As an Entrepreneur, I've bootstrapped, networked, reinvented myself and rebranded multiple times to make it to the top.
I like to think I've perfected the art of the pivot.
Now, I am excited to offer my expertise to advise startups and evolving brands on clarifying their messaging, increasing exposure through marketing strategy and social media, and representing brands live on air or at launch events. Whether it's on QVC, Instagram, TikTok, or any other platform, I have the experience and skills to effectively
represent your brand.
I will only work with brands that align with my lifestyle, and values so please reach out to start the conversation.
I have a wealth of knowledge to share with you and cannot wait to get started.
FEATURE BRANDS I'VE WORKED WITH
ON AIR WORK
I'm currently working as an on-air guest in the food space at QVC and am represented by Spire Broadcast Talent!
If you're an on-air brand and would like to connect, please email me or click the links above to contact
Mark Lubbrage at Spire.
PARTNERSHIPS + AMBASSADORSHIPS