The Full Story

About

When I was eight years old, I used to play "Account Executive" with my mom. My executive name was Miss Devers and I was a CEO. I used to get with-drawl slips from the bank whenever I ran errands with her and those were my "files." I had a Carmen San Diego toy computer that was my laptop where I stored all the "account information." I was in charge, calling the shots and having fun. Thinking back, I realize that being a business owner was my true destiny and Miss Devers, was simply a pleasant foreshadow to a very long and successful entrepreneurial career ahead.

Hey there

My name is Serena

After founding and operating my fitness company for 15 years, I have become an expert in not only running a successful startup on a shoestring budget, but also in representing brands through partnerships on-air and at launch events.

As an Entrepreneur, I've bootstrapped, networked, reinvented myself and rebranded multiple times to make it to the top.

I like to think I've perfected the art of the pivot.

Now, I am excited to offer my expertise to advise brands and represent them live on air or at launch events. Whether it's on QVC, Instagram, TikTok, or any other platform, I have the experience and skills to effectively represent your brand keeping key marketing strategies in mind.

I will only work with brands that align with my lifestyle, and values so please reach out to start the conversation.

I have a wealth experience to share with you and cannot wait to get started.

Email Me

FEATURE BRANDS I'VE WORKED WITH

ON AIR WORK

I'm currently working as an on-air guest in the food space at QVC and am represented by Spire Broadcast Talent!

If you're an on-air brand and would like to connect, please email me or click the links above to contact

Mark Lubbrage at Spire.

Email Serena

PARTNERSHIPS + AMBASSADORSHIPS